Website Design
A curated selection of my flagship web projects. For a deeper dive into my portfolio, please get in touch.
Logans Original
ransform the website into a premium, user-friendly e-commerce platform that drives sales and accurately reflects the brand’s quality.
Key Goals:
Elevate brand perception with a sophisticated design.
- Improve mobile usability and site speed.
Strengthen brand storytelling and product presentation.
Build a solid technical and SEO foundation.
- Strategy: UX audit, sitemap, wireframes.
- Design: Modern visual mockups for desktop & mobile.
- Development: A fully functional e-commerce site (on WooCommerce) with:
- Optimized product pages & checkout.
- Blog section for content.
- Mobile-responsive design.
- SEO integration.
- Content: Compelling copy.
Discover: Audit site, define goals, finalize plan.
Design: Create sitemap, wireframes, and visual design.
Build: Develop and populate the site with content.
Test & Launch: Rigorous QA, then go live.
Handover: Provide training and documentation.
Root'd
Clarify Messaging: Immediately communicate who they are, what they do, and who they help.
Generate Leads: Make it easy for potential clients to understand services and make contact.
Showcase Expertise: Use case studies and blog content to build trust and credibility.
Modernize UX: Create a clean, professional, and easy-to-navigate experience.
Strategic Wireframes: A logical site structure focused on user journeys and conversion paths.
Modern UI Design: A professional, trustworthy visual design that reflects a tech brand.
High-Impact Pages: Redesigned Home, Services, Case Studies, and Contact pages.
Compelling Copy: Clear, benefit-driven messaging that speaks to target clients.
Lead Generation Tools: Integrated contact forms and clear calls-to-action (CTAs).
CMS Setup: A website the Root DSA team can easily update with new content and case studies.
Analyze: Review current site and competitor positioning.
Define: Clarify core messaging and user flows.
Design: Create and approve wireframes and visual style.
Build & Populate: Develop the site and add new content.
Launch & Handover: Go live and provide team training.
edelweiss Recruitment
Build Trust: Present a modern, professional image that instills confidence in clients and candidates.
Improve Usability: Create clear, separate pathways for clients (to post jobs) and candidates (to find jobs).
Showcase Success: Highlight testimonials and place placements to prove efficacy.
Drive Actions: Increase inquiries and applications through intuitive design and strong calls-to-action.
User-Focused Wireframes: Intuitive layouts with separate funnels for clients and candidates.
Polished UI Design: A clean, trustworthy, and modern aesthetic that reflects their industry expertise.
Key Page Redesigns: Home, Services (For Clients/For Candidates), Testimonials, and Contact.
Job Board Integration: A well-designed, functional interface for browsing and applying to open positions.
Clear CTAs: Strategic placement of contact forms and application prompts.
Discover: Analyze user needs and recruitment industry standards.
Architect: Plan sitemap and user journeys for clients and candidates.
Design: Create and finalize modern, professional visual designs.
Build & Test: Develop the functional site with integrated job board and forms.
Launch: Deploy the new site and train staff on content updates.